Kaizen Studio | Bay Area Meta Ads & Video Production
Bay Area Service Businesses Only

More Leads.
More Booked Jobs.
All on Meta.

We build and manage ad systems on Facebook and Instagram that fill your pipeline with qualified leads so you control your growth instead of hoping the phone rings.

Book a Free Strategy Call
📍 Bay Area Based
🎬 In-House Video Production
⚡ 72-Hour Lead Guarantee
💰 $1k+ AOV Minimum
135x
ROAS for a Bay Area landscaping client: $663 in spend, $90k generated
$75k
Generated in 3 weeks for a Walnut Creek construction company on $2,500 ad spend
500+
Qualified leads in 60 days for a Pleasanton med spa
$1M
In client revenue generated across Bay Area service businesses
Sound Familiar?

Right Now, You're Running
on Referrals and Hope.

You finish a job and immediately start wondering where the next one is coming from. Some months are great. Other months the phone goes quiet and you're not sure why.

You've probably tried something before: boosted posts, Google ads, maybe even another agency. You got leads that ghosted, tire-kickers who wasted your time, or a bill with nothing to show for it.

Your work is good. Your customers come back. But you can't figure out how to turn that into consistent, predictable new business without grinding for every single job.

The businesses scaling in the Bay Area right now aren't better at their trade than you. They just have a system running in the background bringing in new customers every week.

That is exactly what we build for you.

Build My System
The Real Problem

Why Most Bay Area Service
Businesses Stay Stuck

It's not because you do bad work. It's because you don't have a system that brings in new business independent of your effort.

01
Your competitors are already running ads
While you wait, other service businesses in the Bay Area are capturing every qualified lead on Meta right now. The longer you wait, the more market share they lock up.
02
You're losing jobs you don't even know about
People in your area searching for your service are hiring someone. Without a system in front of them, those calls go to someone else every single day.
03
Referrals won't scale a business
Referrals are great until they dry up. You can't predict them, you can't accelerate them, and you can't build a growth plan around them. You need a lever you actually control.
04
Most agencies don't understand service businesses
They run your ads the same way they run e-commerce campaigns, optimizing for clicks and impressions instead of booked appointments. We only work with appointment-based service businesses. Every dollar of spend is built around getting you jobs, not vanity metrics.
Proof

Real Ad Spend.
Real Bay Area Results.

Numbers from actual clients. Not projections, not averages.

Landscaping / Hardscaping — Tracy, CA
$663 ad spend
↓
$90k
Generated in a single month. A 135x return on ad spend for a Bay Area landscaping and concrete client who had never run paid ads before.
Bautista Concrete & Landscaping
Construction — Walnut Creek, CA
$2,500 ad spend
↓
$75k
Generated in the first 3 weeks. After 5 months, they were managing over $500k in active projects, most of it sourced directly from Meta ads.
Creekside Pro Construction
Medical Spa — Pleasanton, CA
60 days of campaigns
↓
500+
Qualified leads generated in under two months. Consistent daily lead volume with pre-qualified, appointment-ready prospects filling the calendar.
Journey to Beauty and Wellness
Real Results From Real Clients

This Is What Happens When
the System Works

Real ad spend. Real revenue. Real Bay Area businesses.

Bautista Concrete campaign results
Bautista Concrete & Landscaping — Tracy, CA $636 in ad spend. 48 leads at $13.26 per lead. $95k generated in 30 days.
Creekside Pro Construction ad spend Creekside 2-week conversion
Creekside Pro Construction — Walnut Creek, CA $2,480 in ad spend over 3 weeks. First close: a $75,900 sale booked 3 weeks after launch. After 5 months, they were managing over $500k in active projects sourced directly from Meta ads.
Journey to Beauty and Wellness closes Journey to Beauty and Wellness results
Journey to Beauty and Wellness Two PRF EZ Gel package closes within the first few weeks: both at $2,250 (3 sessions each). Over 2 months: 526 leads at $3.80 per lead on $1,998 in total ad spend.
Cave Academy client message
Cave Academy BJJ — Pacifica, CA 3 leads on $17 in spend in the first hours of launch. An advertising professional saw the ad and messaged: "your new ad is perfect."
Adrian Tagama, Founder of Kaizen Studio
Adrian Tagama Founder, Kaizen Studio LLC · San Francisco, CA
Who's Behind This

From self-driving cars
to your phone screen.

I spent over a decade in IT at Bay Area companies, including names like Uber and Cruise, keeping the systems behind the business running and improving them through constant iteration. That obsession with process is why this agency is called Kaizen Studio. Continuous improvement isn't a tagline. It's how I was trained to think.

I started Kaizen Studio because I watched great local businesses get burned by out-of-state agencies that don't understand this market. The Bay Area is its own world. One neighborhood to the next is a different buyer. That's the gap I close: a system built for this market, run by someone who actually lives in it.

Honest Question

What Happens If
You Do Nothing?

Where will your business be in 6 months if nothing changes?

Every week you wait, someone else books those jobs.
People in your area searching for your service right now are hiring someone. The only question is whether it's you or the competitor down the road who's already running ads.
Slow months don't fix themselves.
If you've been stuck in the same revenue range for a while, that's not bad luck. That's what happens when you don't have a system generating new leads every single day.
You can't grow a business on hope.
Hoping for referrals, hoping the phone rings, hoping someone finds your website. That's not a strategy. A real system means you wake up knowing exactly where your next job is coming from.
The Kaizen Guarantee

Your First Qualified Lead
Within 72 Hours of Launch.

If you don't get your first qualified lead within 72 hours of your campaign going live, we work for free until you do. No fine print. We only take on clients we know we can deliver for.

Be Honest With Yourself

Is This You?

✓ This is for you if
  • You run a service business in the Bay Area
  • Your average job or service is $1,000 or more
  • You book clients by appointment
  • You want a full pipeline, not just more followers
  • You respond to leads fast and follow up consistently
  • You're ready to invest in a system that compounds over time
  • You can handle more volume. You just need the leads
✕ This is not for you if
  • You're outside the Bay Area
  • Your average service ticket is under $1,000
  • You want brand awareness or viral content
  • You don't have a reliable process for following up with leads
  • You want to manage the campaigns yourself
  • You're not ready or able to take on new clients right now
  • You think a few hundred dollars in ad spend will change your business
Questions You Might Have

Let's Clear
the Air

We'll get you your first qualified lead within 72 hours of launch. If we don't, we work for free until we do. We set up systems specifically designed to generate results fast, not spend weeks in a "testing phase."
Most agencies run the same generic playbook regardless of industry. We only work with appointment-based service businesses in the Bay Area. This is all we do. We combine direct response video production with Meta ad strategy built specifically around high-ticket service businesses. The creative and the targeting work together. That's usually what's missing.
Most clients start with as little as $50 per day in ad spend. Where it goes from there depends on performance and how fast you want to scale. We'll give you a clear recommendation before you commit to anything.
No. We work exclusively with Bay Area service businesses. Being local isn't a limitation. It's part of the system. We shoot your video ads ourselves, we know your market, and we stay involved. That's not possible if we're working with clients across the country.
Come ready to talk about your business honestly: current revenue, what you've tried before, and where you actually want to be in 12 months. The more direct you are, the more useful the call will be. We work with people who are serious about scaling, not people who are still deciding if marketing is worth it.
Your Next Customer Is Searching Right Now

Every Day Without a System
Is Another Day Your
Competitors Win.

Book a free strategy call. We'll map out exactly how to build a pipeline of qualified leads for your business.

Book a Free Strategy Call

Bay Area appointment-based businesses only  ·  $1k+ AOV minimum